About Me!
I’m currently a “Professional Fan” of the Idaho Steelheads hockey team; finishing up my 5th season as the Director of Marketing – heading into my 7th year in the same role for Qwest Arena. For three seasons (2007-2009), we – the Idaho Steelheads staff – managed the business operations for the Boise Burn of the now defunct arenafootball2 league.
When time permits, I enjoy working with smaller to mid-size companies on their marketing and technology strategies as Conceptual Impact, LLC.
The most recent passion project of mine has been the launch of Small Horse: a technology company that’s flipping the traditional I.T. model and aligning itself with the objectives of its business partners.
I’ve guest lectured on the topics of sports marketing, permission marketing, customer loyalty and website strategy at Boise State University (both undergrad and grad level courses), Stevens Henager College and several local high schools.
I’m the proud owner of a Bachelor’s of Business Administration Degree with a Marketing emphasis from Boise State University. In the very near future, I hope to return to the classroom in pursuit of a Graduate Degree. MBA or MED – haven’t decided yet.



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