Promotions « Nick St.John | Professional Fan

Archive for the ‘ Promotions ’ Category

- Fans First: Retention vs Acquisition

August 2nd, 2010
Posted in Fans First . Idaho Steelheads Hockey Club . Promotions . Strategy
By Nick St.John

Retention versus acquisition… I like to think I’m pretty well grounded in the realities of both. When it comes to breaking up my workday however, I’d have to say I spend the majority of hours developing strategies around acquisition – on trial through advertising, web, promotions, etc. This season I’m challenging myself to put forth [ READ MORE ]

- Most Wonderful Time of the Year

April 21st, 2010
Posted in Idaho Steelheads Hockey Club . Promotions
By Nick St.John

Last night was a great hockey night! Actually… it’s been a great hockey week. Let me set it up. There are two things guaranteed to get fans fired up at a Steelheads hockey game. I’m not talking about goals and fights; two “sure thing” promotions. The first is a chance to catch a free t-shirt… [ READ MORE ]

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My name is Nick St.John and I'm the Marketing Director for the Idaho Steelheads hockey club (ECHL) and Qwest Arena in Boise, Idaho.

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Hepp, Case selected to ECHL/MeiGrey "Silver Skater" Fantasy Team February 20, 2012
Steelheads Booster Club to auction off game-worn jerseys this week February 20, 2012
Ontario rallies past Idaho in wild affair February 20, 2012

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